Light Speed Networks, Website Design Services, Domain Registrations, Hosting, SEO, Optimization, Marketting

Search our site:

To our Free Newsletter

Subscribe to our website design RSS Feed for Website Updates and News News Feed

click-to-call from the web

Link Exchange - Spiders


Helpful Web design resourcesWEB 101: Helpful Terms and Definitions

This is a handy list of standard terms used when developing a website.  If you have other questions or require more information about Light Speed Networks, please Ask a Question.


What is the Internet?
Originally called ARPANET after the Advanced Research Projects Agency of the U.S. Department of Defense. This electronic network connects the hosts together so that you may go from one web page to another efficiently. The electronic connection began as a government experiment in 1969 with four computers connected together over phone lines. By 1972, universities also had access to what was by then called the Internet, also referred to as Net or World Wide Web (www).


What is a web browser?

The browser is a software application used for viewing information from the World Wide Web. Simply, it requests information from the Internet and displays the data on your computer. The most common web browsers used today are Internet Explorer and Netscape Navigator.


What is a URL?

URL stands for Uniform Resource Locator and is the address of a file on the Internet. For example, if you type into the address line of your browser window, your computer will go to that location.


What is HTML and do I need to know it?

HTML (Hyper Text Markup Language) is the language, or code, used to build web pages. HTML uses standard tags to determine how a web page looks when your browser displays it. For example, these tags (text) will bold face the text they surround. You will not need to know any HTML if you work with Light Speed Networks. Our easy to use templates do all the work for you.


What are cookies?

A cookie is a text file that is created and stored on your hard drive by the Internet server contacted by your browser. This text file is identified with the particular website and can hold any information. They are often used to personalize an experience and "remember" a user the next time they visit a site.


What is the difference between a .jpg and a .gif?

JPEGs (pronounced "jay-peg") and gifs (pronounced "jif") are the most commonly used graphic file formats on the web. The .jpg compression file format allows you to save an image using millions of colors, while the .gif format restricts you to 256 colors. Typically, .gifs are used for illustrations, clip art and images with large areas of flat color. .jpgs are used for photographs and images with continuous tones.


What is web hosting?

Web hosting is the storage of your web pages on a web server.


How will I get my customers to visit my website?

It is one thing to have a website, but another to have your customers find it and want to visit it. The saying "If you build it, they will come" just is not true on the Internet. Through email newsletters, search engine submission and other marketing tools, you can create visibility for your online presence. Our Customer Service Specialists can walk you through how to effectively use our suite of marketing tools to drive traffic to your site.


What are "hits"?

"Hits" are the number of times a web page and the elements on that page are accessed. For example, if someone visits a web page on your site that has ten graphics on it, it counts as 11 hits -- one hit for the page itself and one hit for each graphic.


What is a "unique visitor"?

Each time an individual visits your website, it counts as a unique visitor. If ten people visit your site, it will show as ten unique visitors. This is the most accurate way of measuring the usage of your site.


In the Internet Explorer browser, a means to get back to a URL you like, similar to Bookmarks.


What is FTP?
File Transfer Protocol. Ability to transfer rapidly entire files from one computer to another, intact for viewing or other purposes.


What are KEYWORD(S)?
A word searched for in a search command. Keywords are searched in any order. Use spaces to separate keywords in simple keyword searching. To search keywords exactly as keyed (in the same order),


What is a SCRIPT?
A script is a type of programming language that can be used to fetch and display Web pages. There are may kinds and uses of scripts on the Web. They can be used to create all or part of a page, and communicate with searchable databases. Forms (boxes) and many interactive links, which respond differently depending on what you enter, all require some kind of script language. When you find a question marked (?) in the URL of a page, some kind of script command was used in generating and/or delivering that page.


A computer running that software, assigned an IP address, and connected to the Internet so that it can provide documents via the World Wide Web. Also called HOST computer. Web servers are the closest equivalent to what in the print world is called the "publisher" of a print document. An important difference is that most print publishers carefully edit the content and quality of their publications in an effort to market them and future publications. This convention is not required in the Web world, where anyone can be a publisher; careful evaluation of Web pages is therefore mandatory. Also called a "Host."


How is a URL used?
Uniform Resource Locator. The unique address of any Web document. May be keyed in a browser's OPEN or LOCATION / GO TO box to retrieve a document. There is a logic to the layout of a URL:

Anatomy of a URL:

Type of file (could say ftp:// or telnet://) Domain name (computer file is on and its location on the Internet) Path or directory on the computer to this file Name of file, and its file extension (usually ending in .html or .htm)
http:// TeachingLib/Guides/Internet/ FindInfo.html


What does XML stand for?
Extensible Markup Language, a dilution for Web page use of SGML (Standard General Markup Language), which is not readily viewable in ordinary browsers and is difficult to apply to Web pages. XML is very useful (among other things) for pages emerging from databases and other applications where parts of the page are standardized and must reappear many times.


What is a SITE or WEBSITE?
This term is often used to mean "web page," but there is supposed to be a difference. A web page is a single entity, one URL, one file that you might find on the Web. A "site," properly speaking, is an location or gathering or center for a bunch of related pages linked to from that site. For example, the site for the present tutorial is the top-level page "Internet Resources." All of the pages associated with it branch out from there -- the web searching tutorial and all its pages, and more. Together they make up a "site." When we estimate there are 6 trillion web pages on the Web, we do not mean "sites." There would be far fewer sites.


What is a LINK?
The URL imbedded in another document, so that if you click on the highlighted text or button referring to the link, you retrieve the outside URL. If you search the field "link:", you retrieve on text in these imbedded URLs which you do not see in the documents.


Any of these terms refers to the initial part of a URL, down to the first /, where the domain and name of the host or SERVER computer are listed (most often in reversed order, name first, then domain). The domain name gives you who "published" a page, made it public by putting it on the Web.
A domain name is translated in huge tables standardized across the Internet into a numeric IP address unique the host computer sought. These tables are maintained on computers called "Domain Name Servers." Whenever you ask the browser to find a URL, the browser must consult the table on the domain name server that particular computer is networked to consult.
"Domain Name Server entry" frequently appears a browser error message when you try to enter a URL. If this lookup fails for any reason, the "lacks DNS entry" error occurs. The most common remedy is simply to try the URL again, when the domain name server is less busy, and it will find the entry (the corresponding numeric IP address).


What is a BLOG or WEB LOG?
A blog (short for "web log") is a type of web page that serves as a publicly accessible personal journal (or log) for an individual. Typically updated daily, blogs often reflect the personality of the author. Blog software usually has archives of old blogs, and is searchable. Frequently blogging software is used by web pages providing excellent information on many topics, although very frequently the content is personal and requires VERY careful evaluation.


What is a Download?
The transfer of information from the Internet to your computer. Every time you instruct your computer system to retrieve your mail, you are downloading your mail to your computer. You may also download programs to your computer. However, be careful about downloading files or programs from a site in which you are not familiar. You could download a virus and never know it until it's too late.


What is a Cookie (Not the kind you eat)?
A "cookie" is an Internet site's way of keeping track of you. It's a small program built into a web page you might visit. Typically you won't know when you are receiving cookies. Ideally a cookie could make your surfing easier by identifying you, tracking sites you visit, topics you search, and get a general feel for your preferences. This can make surfing easier, faster, more personal, and more efficient. It can also be used to collect your e-mail address for marketing (spamming) purposes. You can set your browser to warn you before you accept cookies or not accept them at all. Check your (advanced) browser settings. Keep in mind that some secure sites, such as stock trading sites, won't work if you don't accept their cookies.


What is a Chat Room?
A place on the Internet where people go to "chat" with other people in the room. Actually there are thousands of these Chat Rooms. The rooms are usually organized by topic. For example in a Michigan Room you would expect that most of the participants in the room are probably from Michigan or a Gay room, where the participants are usually gay. When you're in a Chat Room you can view all of the conversations taking place at once on your screen. Liberal use is made of acronyms in these rooms so you may want to study up or keep a cheat sheet with you at first. You can also get into a private chat room where only you and one or two others may talk. This can be an inexpensive way to keep up with friends and relatives who are online.


What is a FAQ?
An acronym for Frequently Asked Questions. FAQ is exactly what it sounds like: Frequently Asked Questions, with the answers of course. FAQ usually serves as a mini-help file.


For answers to more questions, please contact us


For more Information please also refer to our Expanded Products & Services FAQ


Information today moves at the Speed of Light, Shouldn't your Business!
Web hosting. Domain registration. Website design. Low prices. Best value. Light Speed Networks has it all!
We offer award-winning and affordable web hosting, dedicated server web hosting, website design, ecommerce design and other Internet presence solutions.
Our cheap yet powerful Internet website hosting services make Light Speed Networks the best web host for your website.
With any web hosting account Light Speed provides many quality web services.
So, if you want affordable web hosting, custom website design, cheap yet powerful servers, get your website built by Light Speed Networks!

Use of this site signifies your acceptance of the PRIVACY POLICY and TERMS OF USE

Copyright 2001-2010 by Light Speed Networks (  All rights reserved.
Send mail to with questions or comments about this web site.
Last modified: Monday March 21, 2011 12:18 PM